DTI lauds P1 price cut on sardines

Trade Secretary Cristina Roque on Tuesday expressed gratitude to Century Pacific Food, Inc. (CPFI) for reducing the prices of its canned sardine products by P1.

The price rollback, which took effect the same day, covers Ligo and 555 sardine brands. The company said the move was made “to ease the burden on consumers and support them during these times.”

Roque welcomed the initiative, saying the price cut is a significant relief for consumers’ daily expenses.

“Patunay din ito na sinusuportahan at nakikipagtulungan ang pribadong sektor sa administrasyon ni Pangulong Ferdinand R. Marcos Jr. para matiyak na mananatiling mura ang presyo ng mga pangunahing bilihin,” she said in a statement.

She also assured the public that DTI’s Fair Trade Group will continue to monitor market prices to ensure price stability and sufficient supply of basic goods.

“Patuloy na makikipagtulungan ang DTI sa lahat ng stakeholders para pangalagaan at protektahan ang kapakanan at interes ng mga consumer,” Roque added.