The Market Monitor Minding the Nation's Business
Franz Decloedt, the former marketing director of Astara Philippines since March this year, has been promoted as the new brand head of GAC Motor, while Timmy Naval-de Leon has been designated in his former position.
Decloedt will be at the helm of GAC Motor’s brand operations, overseeing strategic sales and marketing initiatives, and contributing to the brand’s continued success.
He will also oversee sales and marketing directions for Peugeot until a new brand head is appointed. Decloedt has more than 20 years of marketing leadership experience in the automotive and FMCG industries.
On the other hand, Timmy Naval-de Leon, a motoring industry veteran with over 20 years of experience in marketing and corporate communications, will oversee strategic marketing direction and brand-building efforts for both Peugeot and GAC.
“Franz’s dedication, creativity, and proven track record make him the perfect fit for leading the GAC Motor brand to new heights. We are confident that his insights and leadership will drive our brand’s evolution in the competitive automotive market,” said Raoul Picello, the managing director of Astara Philippines.
“We are thrilled to welcome Timmy as the new Marketing Director of our company. Her expertise and fresh perspectives will be instrumental in enhancing our brand’s visibility and engagement in the market, especially at this critical period of our company’s growth,” added Picello.