The Market Monitor Minding the Nation's Business
Pasig City, Philippines — EM-CORE, a leading direct selling company on the multi-level marketing (MLM) platform, marks 11 years of growth, credibility, and life-changing impact. The milestone press conference held February 2 highlighted its flagship product, 24 Alkaline-C, alongside the launch of a proprietary e-commerce platform supported by a highly reputable financial institution.
For over a decade, EM-CORE has partnered with Compact Pharmaceuticals Corporation (CPC) — with more than 50 years of industry expertise — to produce 24 Alkaline-C. Pharma-grade, formulated with premium ingredients from DSM Switzerland, and listed in MIMS. The product demonstrates verified quality, authenticity, and effectiveness.
24 Alkaline-C has transformed lives — not only improving health, but also creating sustainable income opportunities. Through EM-CORE’s platform, thousands of members have enhanced their financial standing and empowered their families through entrepreneurship.
The new e-commerce platform, launching this Chinese New Year, enables digital-first accessibility, convenience, and scalability for customers and members nationwide. Supporting the platform, EM-CORE’s partnership with a trusted financial institution forms an industry-first financial ecosystem, offering official payment processing, transparent check disbursements and inventory financing to support business growth of its members.
“This milestone reflects 11 years of proven impact,” said Rey Panaligan Jr., Chairman, President, and CEO. “24 Alkaline-C has improved lives, and with our e-commerce platform and financial partner, we are setting a new standard for direct selling.”
“This is what progress looks like: when world-class wellness meets decades of expertise, opportunity becomes truly transformative,” he said.
Backed by decades of manufacturing expertise, proven wellness products, and a future-ready digital and financial ecosystem, EM-CORE continues its mission: When health, opportunity, and access come together, transformation is lasting and meaningful.