The Market Monitor Minding the Nation's Business
Ford Territory has reached its 10,000th customer milestone at the end of the first quarter, with sales reaching 10,758 units since its launch in August 2020.
Ford’s small SUV first achieved its 5,000th sales milestone in June last year, then celebrated its 8,000th sales milestone in November.
With its sleek and stylish design, impressive performance, and driver-assist technologies, the Ford Territory has become the new standard for small SUVs.
The growing community of Ford Territory owners has lauded its capabilities and features, which include the panoramic moon roof, 360-Degree Around View Monitor, Blind Spot Information System, 10-inch infotainment system, and Apple Carplay with wireless connectivity feature and Android Auto Capability.
Meanwhile, Ford Philippines delivered robust sales in the first quarter of the year, with sales reaching 4,634 units led by the Ford Ranger and Ford Territory.
On a monthly performance, retail sales reached 1,931 units in March, or a 13 percent increase from March of last year. Leading the month’s sales is the Ford Territory, which posted its best-ever retail sales in March with 904 units, or a 51 percent increase from a year ago.
With its strong retail performance in the previous quarter and in the previous month, the Ford Territory remained the leader in the small SUV segment, with an average quarterly market share of 54 percent and a 63 percent market share in March.