The Market Monitor Minding the Nation's Business
In observance of the Road Safety Month, Hariphil Asia Resources, Inc., the official distributor of Volvo Cars Philippines reinforced its commitment to safer mobility by highlighting the advanced safety technologies of the Volvo EX30 Core, a fully electric compact SUV designed to help protect drivers, passengers, pedestrians, and cyclists in busy urban environments..
Backed by nearly a century of safety leadership and innovation, Volvo continues to uphold its human-centric approach to mobility by placing protection and well-being at the forefront of vehicle development. Despite being Volvo’s most compact SUV to date, the fully electric Volvo EX30 is engineered with the same rigorous safety philosophy and advanced protective technologies that have defined the brand for more than 96 years.
The EX30 earned the maximum 5-star rating from Euro NCAP, one of Europe’s most respected independent vehicle safety testing programs, when it was launched. This recognition highlights the EX30’s ability to help protect not only drivers and passengers but also other road users in demanding urban environments.
“Safety has always been at the heart of every Volvo vehicle. With the Volvo EX30, we continue to strengthen our commitment to developing mobility solutions that help protect not only drivers and passengers, but everyone sharing the road,” Maria Fe Perez-Agudo, Vice Chairman, President, and CEO of HARI, said.
According to the Metro Manila Accident Reporting and Analysis System(MMARAS) report, a total of 2,397 bicycle-related road crashes were recorded in 2021 and in year 2025, pedestrians accounted for 27 percent of fatalities in Metro Manila and 12 percent of road crash injuries underscoring their continued vulnerability on urban roads and the urgent need for stronger safety interventions and more protective mobility solutions.
Designed specifically for modern city driving, the Volvo EX30 features Volvo’s Safe Space Technology, which uses intelligent systems designed to reduce risks in busy urban and high-traffic environments. EX30 is equipped with advanced driver assistance and collision avoidance systems that continuously monitor the road using front and side radars, as well as a front camera. These systems help detect vehicles, pedestrians, cyclists, motorcycles, and scooters in real time, supporting both driver awareness and active intervention when needed.