Isuzu stands out at Overland Kings CampOut

The Overland Kings CampOut drew more than 100 campers and outdoor enthusiasts held last Feb. 9-11 at Crystal Beach, Zambales and underscored the blossoming culture of overlanding – a lifestyle that combines camping with the thrill of driving in rugged terrains.

Led by Overland Kings’ Joel Pedro, the event offered an immersive experience into the world of overlanding. The three-day event was packed with activities designed to foster community spirit among participants and provide a platform for learning and exchange. From sponsor displays to expert talks on overlanding basics and 4×4 driving, the event was a comprehensive introduction of novices and a deep dive of seasoned practitioners.

One of the highlights was the celebration on Saturday night which featured delectable offerings from Sarsa’s kitchen, acoustic entertainment, and fireworks display in honor of the Chinese New Year. This festive culmination not only added to the event’s charm but also underscored the communal spirit that overlanding promotes.

Isuzu participated with its overlanding-ready units the new Isuzu D-Max and Isuzu mu-X models, highlighting the brand’s commitment to promoting a lifestyle of adventure. Both vehicles run on a 4JJ3-TCX 3.0-liter Blue Power engine capable to provide 190PS maximum power and 450N-m maximum torque, giving its customers more confidence to traverse any terrain while overlading. Flexible in many different ways, the vehicles were fully equipped with essential camping accessories like awning, roof tents, drawers, and showers, ensuring a blend of comfort and adventure.  

IPC president Tetsuya Fujita expressed his enthusiasm for the event saying: “This is the kind of lifestyle we want to promote to our customers – enjoying their vehicle in weekend activities like overlanding, and spending time with family and friends. We are very happy to be able to join this event and spend time with the overlanding community.”