The Market Monitor Minding the Nation's Business
Lynk & Co celebrated its 8th anniversary by achieving noteworthy results and gained the support and love of more than 1.24 million users worldwide to become a unique brand with global character, motorsport pedigree, and social attributes that dare to change the automotive industry. The brand was launched in 2016 in Berlin, Germany.
As a joint venture co-founded by Geely and Volvo, Lynk & Co embodies global perspectives while maximizing worldwide resources to its advantage. In the last eight years it has expanded its product lineup to 10 product series’ covering compact to full-size models across powertrains including ICE, HEV, PHEV, and BEV. The brand’s first all-electric sedan the Lynk & Co Z10 (built on the Sustainable Experience Architecture (SEA) platform) was introduced in Gothenburg, Sweden in June 2024, expanding the existing product lineup and showcasing brand breakthroughs in new energy vehicle technology.
Over the past eight years, Lynk & Co has continuously innovated its design language and has adopted a second-generation design language “The Next Day” based on the concept of “Mega-city Contrast”—drawing inspiration from megacities that are multi-faceted in character, and are home to many different peoples and cultures.
Powerful performance has been a long-term focus for Lynk & Co, with racing DNA infused in its products. With 6 World TCR champion titles from 2019 to 2023, Lynk & Co has proven its product performance in on-track races
The brand has accelerated its market expansion and has been actively launching in Europe, Southeast Asia, the Middle East and North Africa, and Latin America. The brand has laid out nearly 700 unique Lynk & Co Centers, Lynk & Co Spaces, and Lynk & Co Clubs where people can further interact with the brand.