The Market Monitor Minding the Nation's Business
Mcdonald’s Philippines is once again showing that the spirit of volunteerism and community service is stronger than ever among its management, employees, and partners, as it kicks off its 19th consecutive year of active participation in the Department of Education’s Brigada Eskwela program.
As a new school year starts, close to 4,000 volunteers from 679 McDonald’s stores nationwide came in full force to help clean and prepare public elementary schools in their local communities.
Its participation also brought in donations amounting to nearly P3 million.
No less than McDonald’s Philippines Leadership Team spearheaded the company’s “brigade” of volunteers in a cleanup activity held at Catmon Elementary School in Rodriguez, Rizal, on June 10. Together with the other volunteers from the McDonald’s Philippines office, they helped classrooms get ready for the opening of classes on June 16.
Aside from cleaning up, painting, and decorating classrooms, the McDo team also turned over chairs and tables to the school, which are part of the company’s ReClassified initiative — a program that repurposes and transforms decommissioned furniture from stores undergoing renovations into well-designed, durable, and functional chairs and tables for classrooms.
The McDo team also allocated ReClassified chairs for other public elementary schools in Rizal, in partnership with GMA Kapuso Foundation.
A total of 250 ReClassified chairs and tables are being turned over to six schools in Rizal this year. To date, ReClassified has been brought to over 12 schools and has benefited over 2,000 students nationwide.
“The start of a new school year is an important part in the life of students and teachers, and McDonald’s Philippines has been doing its part in helping make that time as exciting, memorable, and meaningful as possible.” said Adi Hernandez, Assistant Vice President for Corporate Relations and Impact.
“Since 2006, we’ve been actively participating in DepEd’s Brigada Eskwela. This is just one of the many ways we show our support for education and strengthen our partnerships with the schools near our stores.