Cebu Pacific outpaces competition in Manila-Sydney route

Cebu Pacific reports having the highest passenger market share on the Manila-Sydney route, outperforming competitors servicing the route.

Cebu Pacific is the only low-cost carrier with a direct connection between Manila and Sydney, Australia.

Based on data from Australia’s Bureau of Infrastructure, Transport and Regional Economics’ (BITRE), Cebu Pacific captured 44% passenger market share on the route during the first five months of 2017. The report said Cebu Pacific carried 14,039 passengers, up 33% year-on-year.

Meanwhile, CEB’s cargo volume grew 88% between Manila and Sydney, from 505 tons to 950 tons in May 2017 alone, with Cebu Pacific’s cargo services tripling, from 142 tons in May 2016 to 413 tons in May 2017.

From January to May 2017, total freight carried reached 4,064 tons; up 54% from the 2,633 tons carried in the same period in 2016, consistent with increasing bilateral trade and investment relationship between the Philippines and Australia.

Cebu Pacific captured the bulk of this growth volume, with 43% cargo market share in May 2017 alone, and 46% from January to May 2017.

“Statistics by Australia BITRE reflects our commitment to offer the Australian market great value, through efficient and safe travel between Sydney and Manila, at year-round lowest fares,” said Candice Iyog, Vice President for Marketing and Distribution of Cebu Pacific.

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