Honda Phl goes to SM Taytay for launch of BeAT scooter

Honda Philippines Inc. (HPI) conquered SM Taytay recently with the launch of its latest, new-generation Honda BeAT scooter, which it calls the “Scooter for All.”

It was all fun, action and excitement as Honda held various activities that were prepared prior to the launch. It featured a test-driving session for interested customers and Honda users, during which mallgoers and scooter enthusiasts were able to experience the automaker’s prime smart technology.

An engaging mall display of Honda’s premiere motorcycles drew sizable crowds, while Honda representatives stood and waited inside the booth to entertain product inquiries and discussions.

The event also featured an exciting dance number from Asian Pride. Various dance groups battled for the honor to be hailed as the best dance crew in Honda Beat’s dance competition. These activities all led up to the scooter’s launch.

After the scooter was revealed, the audience was treated to an exhilarating musical performance by Callalily, one of the country’s most popular alternative rock bands. The group brought the house down with its thrilling tunes that kept the audience on their feet and helped make the event a truly successful one.

For more about the new Honda BeAT and other motorcycle products, plus the succeeding legs of the Honda BeAT scooter launch, visit www.hondaph.com.