The Market Monitor Minding the Nation's Business
Ford Philippines successfully celebrated Global Caring Month last September with six community activities participated by over 150 Ford and dealer employees that generated over 1,260 volunteer hours.
Ford, in partnership with Gawad Kalinga (GK) Foundation, conducted farm produce packing and donation activities participated by Ford Philippines employees and Ford Iloilo dealer employees. Over 800 families in GK villages in Metro Manila and Lambunao in Iloilo received baskets of fresh vegetables.
Over 50 employees from Ford Philippines and various Ford dealers participated in a tree planting activity in partnership with Philippine Business for Social Progress which generated a total of 1,875 seedlings of native and fruit-bearing trees in Antipolo City.
Complementing this was another tree-planting initiative in Cebu also in partnership with PBSP participated by over 30 Ford Philippines, Ford Cebu and Ford Talisay dealer employees where over 5,000 seedlings of native and fruit-bearing trees were planted in Buhisan Watershed Forest Reserve in Cebu. Both tree-planting activities were part of Ford’s commitment to plant 20,000 trees in 2023 which will cover 12 hectares of reforestation sites in Marikina Watershed in Rizal and Buhisan Watershed in Cebu.
Close to 30 Ford Philippines and Ford Cainta dealer employees participated in back-to-back visits to the Anawim Lay Missions Foundation and Mother of Mercy Home of Elderly & Abandoned where the volunteers also donated basic needs and supplies to the elderly beneficiaries. This initiative was in partnership with the AMCHAM Foundation.