The Market Monitor Minding the Nation's Business
True productivity is now wedded to accessibility and affordability after leading computer-store chain PC Express introduced its line of budget-friendly personal computers (PCs), installed with genuine copies of the Windows 10 operating system under its new PCX brand, to answer customers’ growing need for high-quality, yet inexpensive desktops.
“It has always been our desire to provide Filipinos [with] affordable, [yet high-quality] products and services,” said Jesse Tan, vice president for sales and marketing of PC Express. “With our partnership with Microsoft, we are excited to [bring] even more Filipinos together by giving them inexpensive desktops, so that everyone will be able to have a computer to use.”
With two new lines of desktops under PCX, PC Express tailors Windows 10-powered devices to suit the computing needs of every Filipino.
The first line of PCs, PCX Desktops, provides four compact, fully functional desktops targeted at canvassers looking for inexpensive home computers, and at small and medium enterprises and educational institutions:
• PCX Basics. These desktops are the most affordable entry-level desktops that capitalize on Microsoft’s entry desktop operating system and are powered by Intel Celeron and Pentium processors.
• PCX Cobalt. This mini computer showcases the future of desktop PCs powered by the Intel Celeron and Intel Core Family processors, which can be configured with Windows 10 Home or Professional.
• PCX Uno. A microbusiness solution focusing on the coin-based PC and internet business model, giving any business owner an easy-to-own and low-maintenance source of income.
• PCX Caio. A customizable all-in-one (AIO) desktop that supports a separate discrete graphic card intended for the use of internet café owners and school laboratories.
For users looking for customizable PC solutions for multimedia-content creation and gaming needs, they need not look far. They can either of the two desktops under the PCX Customs line:
• PCX Hornet. A compact gaming desktop running on Microsoft Windows 10 Home and Intel sixth-generation Core Family processors, and sporting a discrete graphics card for the best gaming experience.
• PCX Omega. A customizable virtual reality-ready gaming PC that is also intended for multimedia-content creation, such as video editing, animation, and 3D design.
Aligning its mission to empower every individual and organization on the planet to achieve more with PC Express’s vow to provide Filipinos computing devices that do not break their budget, Microsoft is enthusiastic about continuing their original legacy to their customers.
“Back then, Microsoft’s vision was to see a computer in every home,” said Karrie Ilagan, general manager of Microsoft Philippines. “Today’s launch bridges that vision with our current mission of empowering people to do more and transform the way we live, work, and play.”
“Our partnership with PC Express allowed us to revisit and refulfill that dream by guaranteeing true productivity to our customers with affordable desktops running on Windows 10 anyone can take home,” she added.