Synergyauto Ventures Corporation president Tey Sornet

Nissan 1st pop-up store

The Synergyauto Ventures Corporation, in collaboration with the Nissan Philippines, opened up the very first Nissan pop-up store in the country with the inauguration of its Silang, Cavite site (along the Aguinaldo Highway) last week.SVC president Tey Sornet led the ground-breaking ceremony held at the 2,000 square-meter site of the future Nissan Silang dealership together with the other officials of Nissan Philippines Inc. led by its president Juan Manuel Hoyos.

“Today, we have just witnessed not only another milestones for Synergyauto Ventures with the ground breaking of our future Nissan dealer sites in Carmona and here in Silang Cavite. We also launched a new concept for Nissan here in the Philippines with the grand opening of the first ever pop-up Nissan store,” said Tey Sornet.

Sornet said that Silang is foreseen with very promising future and situated at the crossroads of progress, not only providing easy access to its neighboring region, but serve as gateway as well to unprecedented possibilities. “The establishment of our Nissan dealer presence here in this location will not only contribute to the local economy but will also enhance the overall automotive experience for the residents of Silang and even beyond. The groundbreaking symbolizes our commitment to being an integral part of these communities. We aim to create not just a dealership but a hub where automotive enthusiasts and our customers can come together to celebrate innovation, technology, plus of course the joy of driving,” he added.

Sornet also cited the new concept of the Nissan pop-up store as “this marks a new era in our retail strategy, bringing the Nissan brand closer to you.” “This innovative concept store is designed to offer a unique and immersive experience, allowing you to explore the latest Nissan models, cutting-edge technology, and the future of mobility in a dynamic and engaging environment,” he said.

Also present during the event were Silang municipal adminitrator Nathaniel Anarna, Jr.; brgy. capt. Romeo Bayas Toledo of barangay Lalaan 1; NPI president Juan Manuel Hoyos, Julie Ann Gutierrez; Antonio Mauricio; Rie Oshio; Emmanuel San Luis; Hung-Kai Chen, among others.

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