(l-r) Outgoing MaxiLife President and CEO Mr. Jose Pastor Z. Puno and Incoming MaxiLife President and CEO Mr. Mervin L. Pobre, PhD

Insurance, banking expert Dr. Mervin L. Pobre takes the helm at MaxiLife as new President and CEO

Maxicare Life Insurance Corporation (MaxiLife) announced the appointment of Mr. Mervin L. Pobre, Ph.D. as the company’s new CEO effective August 1st, 2023. He succeeds Mr. Jose Pastor Z. Puno, the company’s founding CEO. 

Under Puno’s guidance, MaxiLife insured 350,000 policy holders in the company’s first five months of commercial operations. MaxiLife as also recognized as with a Great Place to Work certification, while forging robust strategic partnerships.

The newly appointed President and CEO Pobre is an established business leader with a career that has included stints in the insurance and banking sectors; both in the Philippines and the US. In his most recent role as Chief of Strategy at FWD Insurance, he transformed the company into a profitable organization.  

Pobre is also an educator who lectures at leading institutions such as the Asian Institute of Management, Ateneo De Manila University, and De La Salle University.

Pobre’s vast experience in the insurance and financial sectors will be instrumental in furthering the company’s mission to simplify the insurance journey for Filipinos thus protecting their aspirations for lifelong peace of mind. MaxiLife was formed through the synergy of Maxicare, the biggest HMO in the Philippines, Gokongwei Group and Equicom Group to deliver a comprehensive set of financial solutions for individuals and their families, addressing both potential healthcare expenses and unexpected life events.

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