The Market Monitor Minding the Nation's Business
Top telecommunications and digital-services provider Philippine Long Distance Telephone Co. (PLDT) and mobile leader Smart Communications, together with broadcast station TV5, bring the much anticipated 65th Miss Universe Pageant closer to Filipinos everywhere through the digital and social-media services running on the country’s most extensive and robust fixed-line and wireless networks.
Thanks to its partnership with the Miss Universe Organization and Solar Entertainment, the official Philippine broadcast partner of Miss Universe, the PLDT Group will offer the best viewing experience of the pageant in the Philippines through its various terrestrial and digital channels across multiple screens at home and on-the-go.
The partnership includes the blocktime airing of the Miss Universe coronation on January 30, as well as the exclusive airing of the preliminary swimsuit and long-gown competitions on January 28 and 29, which will also be available online on those days.
Shown in photo during the recent contract-signing at the PLDT RC Building in Makati City are (from left) Miss Universe Organization Business Development and Marketing Vice President Shawn McClain, Solar Entertainment Corp. President and CEO Wilson Tieng, PLDT Chairman Manny V. Pangilinan, PLDT and Smart Chief Revenue Officer Eric Alberto, and TV5 President and CEO Chot Reyes.