PNP steps up online counterfeit crackdown

The Philippine National Police (PNP) is stepping up intelligence gathering and enforcement operations against online sellers and networks distributing counterfeit and unregulated products that could put consumers at risk.

PNP chief Gen. Jose Melencio Nartatez Jr. said the police force will strengthen coordination with the Intellectual Property Office of the Philippines (IPOPHL), Department of Trade and Industry (DTI) and other government agencies to identify those behind the illegal trade and build cases for prosecution.

“The PNP backs efforts to strengthen the crackdown against counterfeit goods online. We will continue to coordinate with our partner agencies, particularly IPOPHL and the DTI, to identify those behind the illegal trade and ensure that appropriate charges are filed,” Nartatez said in a statement last week.

The intensified campaign follows a call from consumer advocacy group Malayang Konsyumer for an immediate and sustained government crackdown on counterfeit products being sold through e-commerce platforms.

The group warned that fake medicines, vitamins, health supplements and beauty products could contain toxic chemicals, while counterfeit clothing, footwear, toys and perfumes may expose consumers to hidden health risks.

It also cautioned that substandard electronics could cause fires or electrocution, while fake household adhesives, sealants and construction materials could create structural and health hazards.

“We will not allow online platforms to become a safe haven for counterfeiters,” Nartatez said.

The PNP chief said the intensified enforcement effort is in line with directives from President Ferdinand R. Marcos Jr. and Interior Secretary Jonvic Remulla to strengthen the government’s campaign against illegal trade and protect consumers and legitimate businesses from criminal activities.

The planned crackdown will build on the PNP’s existing operations against smuggling and other economic crimes.

From January to June, police conducted 8,986 anti-smuggling operations, resulting in the arrest of 2,560 individuals and the seizure of approximately ₱8.6 billion worth of smuggled cigarettes and equipment.

The enforcement campaign also covered other illegal products. In July alone, the PNP confiscated ₱628 million worth of smuggled goods, counterfeit products, and other illegal articles in nationwide operations.

The intensified focus on online sellers highlights the growing challenge of protecting consumers and legitimate businesses as counterfeit products gain wider access to digital marketplaces.

Authorities are expected to continue coordinating with regulators and enforcement agencies to trace online sellers, identify supply networks, and pursue criminal cases against those involved in the counterfeit trade.