The Market Monitor Minding the Nation's Business
Rising global car maker Omoda & Jaecoo formally signed its joint green industry project with the International Union for Conservation of Nature during the recently concluded 2024 omoda & Jaecoo International User Summit last Ocober in Wuhu, China.
Called Cherish Nature, the global cooperation project – conceptualized by parent company Chery Automobile and adapted by Omoda & Jaecoo – aims to promote sustainable development concepts, and raise public awareness of environmental protection. The International User Summit is an annual gathering of more than 2,000 of dealers, suppliers, car users, and media from different parts of the world.
Omoda & JAecoo is set to build a comprehensive and effective ecological system for environmentally friendly technologies with the support of its parent company’s robust R&D and manufacturing capabilities and strong industry chain integration. It will invest $3.5-million to promote public welfare activities related to water resources, ocean conservation, and biodiversity, contributing to global environmental protection efforts.
The brand is optimistic that its entry in the Philippine market will bolster its global expansion. This year alone, OMODA and JAECOO has brought 192 new car models and is set to open 7 dealerships in the country. “Our recent entry in the Philippine market is part of the brand’s global aggressive expansion. As a new-energy personalized automotive brand, our presence here is also a reflection of our global commitment to bolster sustainable mobility by introducing our automotive engineering DNA,” said Terry Hu, Omoda & Jaecoo Motors Philippines country director.