Crane tech collab further boosted

Sojitz Fuso Philippines Corporation, Centro Manufacturing Corporation, and Tadano Ltd. Japan strengthened their industry collaboration through the introduction of the Fuso F-lift, a truck-mounted crane solution developed to meet the rising demands of the Philippine construction and infrastructure sectors. While the F-lift was recently showcased at a simple launch at the Fuso Head Office, the bigger story is the uniting Fuso’s engineering, Centro’s manufacturing expertise, and Tadano’s globally renowned crane technology.

The announcement follows a major development in the local lifting-equipment landscape. Tadano Ltd. Japan has officially appointed Centro as its authorized Philippine dealer for truck-mounted cranes, allowing Centro to integrate Tadano crane systems seamlessly into Fuso platforms and other commercial vehicle applications, ensuring customers receive high-performance, safe, and durable lifting solutions backed by local service support.

“Our partnership with Centro is built on trust and a shared goal, to give Filipino businesses access to world-class lifting technology. By combining Tadano’s precision engineering with Centro’s deep manufacturing capability, we are confident that the F-lift will set new standards in reliability for the construction industry,” said Amon Hanaoka of Tadano Ltd. Japan. 

Centro Manufacturing Corporation president Raphael Juan highlighted the significance of the partnership in supporting national development. “Tadano is a world leader in crane technology, and being appointed as their Philippine dealer is a major milestone for Centro. The F-lift is a testament to what strong partnerships can achieve. By integrating Tadano cranes onto Fuso platforms with Centro engineering, we are delivering a solution built specifically for the Philippine construction sector.”

For Sojitz Fuso Philippines Corporation, the partnership enhances Fuso’s commitment to providing complete business solutions. “The F-lift strengthens Fuso’s position in supporting industries that are vital to nation-building. Working with Centro and Tadano allows us to bring to market a product that combines Japanese engineering excellence with Filipino manufacturing expertise. This is exactly the kind of collaboration that drives progress,” said Yosuke Nishi, the president & CEO of Sojitz Fuso Philippines. 

The Fuso F-lift is expected to play a key role in meeting the increasing demand for safe and efficient crane trucks driven by the government’s infrastructure initiatives and private sector expansion. With the Centro–Tadano partnership now formalized, customers can expect a broader range of crane solutions, improved after-sales support, and better access to globally trusted lifting technology.