The Market Monitor Minding the Nation's Business
LandBank and Yovel East Research and Development, Inc. (Yovel East) have partnered to further intensify support for Filipino farmers through accessible and increased financing and greater private-sector collaboration.
The partnership is set to expand the reach and impact of the LandBank AGRISENSO Plus Lending Program– designed to provide holistic and strategic support for key players in the agricultural value chain– and assist Yovel East in managing clustered farms to deliver comprehensive assistance to its farmer- beneficiaries.
LandBank President and CEO Lynette V. Ortiz and Yovel East President and CEO James P. Amparo formalized the partnership last Jan. 14 at the LandBank Plaza in Manila.
Among those present were Go Negosyo Founder and ASEAN Business Advisory Council Philippines Chair Jose Ma. Concepcion III, Go Negosyo- KALAP Senior Adviser and former Agriculture Secretary Dr. William D. Dar, and LandBank officials Executive Vice President Ma. Celeste A. Burgos and First Vice President Eden B. Japitana.
“At LandBank, we believe that financial assistance is just one piece of the puzzle in addressing the challenges faced by the agricultural sector. Our mission extends to providing comprehensive support across the entire agricultural ecosystem,” said Ortiz. Under the partnership, Yovel East will serve as an anchor firm for the LandBank AGRISENSO Plus Lending Program and endorse potential borrowers to LANDBANK, while promoting technology-driven pre- and post-harvest facilities.
“Providing sustainability and consistency is always the thing that we want to achieve. Through this partnership, Yovel East assures that we will further expand the reach of AGRISENSO Plus and our WeWillRice Program to help more farmers,” said Amparo.
As of December 2024, the LandBank AGRISENSO Plus has supported 3,346 farmers with an outstanding loan portfolio amounting to P494.8 million.
LandBank remains committed to its mandate of promoting agriculture, fisheries and rural development, and empowering all players of the agriculture value chain and their communities towards a brighter future.